If you regularly read marketing blogs, you've already heard all about the call to action. It's a phrase bandied about by all the greats in the business (the business of business?) that has been repeated so often, many no longer see a reason to explain its meaning. Still, if you aren't entirely sure what a call to action is or how to optimize its use, read on! Share this:Click to email a link to a friend (Opens in new window)Click to print (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on Reddit (Opens in new window)