Marketing Tip - Increase Social Media Engagement Social media is an important part of any business plan. There are various social media platforms to use, you just have to find which ones work for you in order to reach your target market. However, how do you connect with your customers through these social media platforms? You may have a great page setup, yet you are not engaging them in the right ways. Make Changes - In order to improve your social media engagement, make changes where you can see results pretty quick. Post regularly, respond to questions and comments right away, run a poll, offer a contest and change your Facebook url to something that your customers can easily remember. These items are quick and easy fixes and can help drive traffic and increase engagement. Time Your Posts Right - Who is your target market and how do they spend their day? Does your target market have an 8-5 job? If you post during these hours, they more than likely won't [...]