When trying to lure customers in, do you just want them for a one time buy? No. When you're marketing to new customers, you want them to be long-term. If they buy from you just once, you'll never make a profit that way. Plus, you'll never develop a great relationship with that customer. You don't want that, now do you? Share this:Click to email a link to a friend (Opens in new window)Click to print (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Pinterest (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on Reddit (Opens in new window)