June 2013 Vendor Spotlight • FGmarket Buzz • Suggest a Vendor Fresh Florals from Esprit Miami, Inc. Reach a New Audience with Partnerships Are you wanting to reach a new target market? There are multiple ways you can achieve this and one way is building the right partnerships. Here are a few tips on how to build great relationships to gain a new audience. Where are your future client's fans already at? Where is your target market already at? Take a look at where they’re currently and consider joining forces with that business. Search out a partnership with the same values. It’s important to find a business with the same core values as you. Having a partnership reflects on you. Create a rewards program. How does this work with a partnership? One way is that you can let your clients work towards getting a coupon, discount or even a freebie in your store, as well as your partner's store. It benefits both of you by hopefully gaining new clients. Can [...]